# Link building review template

Blank working template from Meridian. Replace every blank with an observed fact or mark it unknown. This is not a client report.

## Campaign scope

- Website and target market:
- Priority pages and intended audience:
- Available assets and product expert:
- Research, outreach, writing, and design responsibilities:
- Approved costs and publisher terms:
- Agreed delivery definitions, review period, and follow-up terms:

## One record per opportunity

- Exact source URL:
- Proposed or actual destination URL (including redirects):
- Intended reader and reason the destination helps:
- Editorial owner and acquisition method:
- Contribution or pitch:
- Commercial arrangement (none / proposed / approved):
- Anchor text and surrounding paragraph:
- Observed link attributes (record actual values; unknown is not absent):
- Status (qualified / contacted / pending review / live and checked / changed or removed):
- Submission receipt or editor response, if applicable:
- Date and result of source, link, and destination verification:
- Next action, owner, and next review date:

## Review summary

Keep outreach attempts, submissions, and verified placements in separate totals. Record changed or removed placements without erasing their history. A live link does not prove Google indexation or ranking impact.

Review target-page search performance and tracked referrals or inquiries separately. Record the observation window and other changes before assigning credit to link building.

Remove private contact details before sharing outside the project.

Service: https://withmeridian.org/services/seo-services/link-building
Google link attributes: https://developers.google.com/search/docs/crawling-indexing/qualify-outbound-links